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Congratulations to Germany on winning the 2014 World Cup. But which sponsor came out on top? Questions consider best use of micro-sites, social media, promotions and the most effective ambusher. Results posted next week. Take the two-minute survey now more...
SPORTS MARKETING JOURNAL
Social media ambushing
Mega-event sports tourism
Soccer shirt pricing
Fan satisfaction
SOCIAL MEDIA REPORT
BROWSE REPORTS
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International Sports Federations Major sports federations deals analysed
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European Premier League Soccer Club sponsorship across Europe's premier leagues
Sports Sponsorship & the Law Expert legal opinion on sponsorship issues
Activation & Case Studies Expert guide to sponsorship activation
Twenty 20 Vision Club and sponsor commercial opportunities examined
Corporate Social Responsibility & Sports Sponsorship Using sport to meet CSR objectives
Football Sponsorship & Commerce Commercial opportunities for clubs and sponsors
Sponsorship Strategy & Research Using research to drive sponsorship strategy
European Sports Marketing Data 368 pages of sponsorship, sports media and popularity data
Driving Business Through Sport Europe's best selling sponsorship report
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