SPONSORSHIP TODAY

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ISBN: 2050-4888
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European Premier League Soccer

Free Samples

Holland

Chart 20. Dutch Eredivisie sponsorship deal numbers by industry

  Dutch Eredivisie sponsorship deal numbers by industry

 

Chart 21. Dutch Eredivisie sponsorship deal value by industry

 Chart 21. Dutch Eredivisie sponsorship deal value by industry

Dutch club sponsorship is dominated by the financial service sector although there is investment from a wide variety of sectors with no alcohol or gambling companies at primary level. This suggests a mature market with reasonable demand given the low profile of the league internationally.

The traditional top three clubs; Ajax, PSV and Feyenord all receive significant sums for their rights, which is a reflection of their heritage, large fan bases and their international status.

Table 14. Dutch Eredivisie club sponsorship summary

Table 14. Dutch Eredivisie club sponsorship summary

 

Table 15. Sponsorship income in relation to performance - Holland

Table 15. Sponsorship income in relation to performance - Holland

 

Chart 12. Sponsorship income in relation to performance - Holland

 Chart 12. Sponsorship income in relation to performance - Holland

 

Table 16. Dutch Eredivisie clubs: Primary sponsorship deal by value and duration

Table 16. Dutch Eredivisie clubs: Primary sponsorship deal by value and duration

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Official Supplier


European Sponsorship Association
Media Partner
INTERNATIONAL MARKETING REPORTS