SPONSORSHIP TODAY

imradmin/reportimg/Sponsorship Today
ISBN: 2050-4888
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European Premier League Soccer

Table of Contents

Executive summary   

Growing polarity   
Germany and England lead   
Top clubs   
Gambling is now major investor   
Sponsorship maturity   
The future

European Premier Football League sponsorship analysis 2011/12   

European premier football – industry sector sponsorship analysis   
Analysis of top sponsorship earners   
Factors determining sponsorship income   
   Attendance   
   League position   
   Champions league performance   
   10-year domestic record   
   Historical success   
   Club popularity   
   Conclusion

Sponsorship maturity
England   
France
Germany   
Holland   Free sample Dutch Eredivisie
Italy   
Spain    


Table of charts and tables

Chart 1. Primary shirt sponsorship income, major European league clubs   
Table 1. Average primary sponsorship value - major European league clubs   
Chart 2. Industry sector sponsorship deal numbers - major European league clubs   
Chart 3. Industry sector sponsorship deal value - major European league clubs   
Table 2. Top 30 European premier football clubs ranked by primary sponsorship fees   
Chart 4a. European premier clubs - sponsorship income v average attendance (1)   
Chart 4b. European premier clubs - sponsorship income v average attendance   
Chart 5a. European premier clubs - sponsorship income v league position   
Chart 5b. European premier clubs - sponsorship income v league position   
Chart 6a. European premier clubs - sponsorship income v CL 5-year record   
Chart 6b. European premier clubs - sponsorship income v CL wins   
Table 3. European premier clubs - sponsorship income v CL wins   
Chart 7a. European premier clubs - sponsorship income v 10 year league record
Chart 7b. European premier clubs - sponsorship income v 10 year league record
Chart 8a. European premier clubs - sponsorship income v total championships
Chart 8b. European premier clubs - sponsorship income v total championships
Chart 9. European premier clubs - sponsorship income v global fan base
Chart 10a. European premier clubs - sponsorship income v Alexa web ranking
Chart 10b. European premier clubs - sponsorship income v Alexa web ranking
Table 4. Sponsorship duration vs sponsorship value
Chart 11. English Premier League sponsorship deal numbers by industry
Chart 12. English Premier League sponsorship deal value by industry
Table 5. English Premier League club sponsorship summary
Table 6. Sponsorship income in relation to performance - England
Chart 13. Sponsorship income in relation to performance - England   
Table 7. English Premier League Clubs: Primary sponsorship deal by value and duration
Chart 14. French La Ligue sponsorship deal numbers by industry
Chart 15. French La Ligue sponsorship value by industry
Table 8. French La Ligue club sponsorship summary
Table 9. Sponsorship income in relation to performance - France
Chart 16. Sponsorship income in relation to performance - France
Table 10. French La Ligue clubs: Primary sponsorship deal by value and duration
Chart 17. German Bundesliga  sponsorship deal numbers by industry
Chart 18. German Bundesliga  sponsorship deal value by industry
Table 11. German Bundesliga  club sponsorship summary   
Table 12. Sponsorship income in relation to performance - Germany   
Chart 19. Sponsorship income in relation to performance - Germany   
Table 13. German Bundesliga clubs: Primary sponsorship deal by value and duration   
Chart 20. Dutch Eredivisie sponsorship deal numbers by industry
Chart 21. Dutch Eredivisie sponsorship deal value by industry   
Table 14. Dutch Eredivisie club sponsorship summary   
Table 15. Sponsorship income in relation to performance - Holland
Chart 12. Sponsorship income in relation to performance - Holland   
Table 16. Dutch Eredivisie clubs: Primary sponsorship deal by value and duration   
Chart 23. Italian Serie A sponsorship deal numbers by industry   
Chart 24. Italian Serie A sponsorship deal value by industry
Table 17. Italian Serie A club sponsorship summary   
Table 18. Sponsorship income in relation to performance - Italy
Chart 25. Sponsorship income in relation to performance - Italy
Table 19. Italian Serie A clubs: Primary sponsorship deal by value and duration
Chart 26. Spanish La Liga sponsorship deal numbers by industry
Chart 27. Spanish La Liga sponsorship deal value by industry   
Table 20. Spanish La Liga club sponsorship summary   
Table 21. Sponsorship income in relation to performance - Spain
Chart 28. Sponsorship income in relation to performance - Spain
Table 22. Spanish La Liga clubs: Primary sponsorship deal by value and duration

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